The customer who almost picked you
chose the one with more reviews.
More reviews. Asked the same way, every time.
ReputeLift asks your customers for a review by SMS or email, with no gating and no sentiment filtering — there is no step in this product that treats an unhappy customer differently. Do-not-contact and opt-out are enforced on every send. Keep the reviews you receive in one inbox, and let AI draft the reply for you to post.
14-day free trial. Cancel anytime. Setup takes 10 minutes.
Your reputation at a glance — rating, review velocity, response rate, and every recent review in one screen.
People read reviews before they ever call you.
Your happiest customers rarely think to post a review on their own, and the one unhappy voice that does can sit at the top of your listing for weeks. The fix is to ask everyone, every time, the same way — which is also the only way the platforms and the FTC allow. ReputeLift makes that ask effortless and keeps you inside the lines while you do it.
The way you ask is the part that gets you in trouble
Google removes reviews collected through a “funnel” that screens out unhappy customers, and the FTC's rule on consumer reviews (16 CFR Part 465) has teeth. ReputeLift has no such feature to turn on by mistake — asking everyone the same way is the only thing it does.
Your reviews in one place — and a reply already written
Reviews you add live in a single inbox, filtered by rating and response status so nothing slips. Open any review and ReputeLift drafts a reply that references what the customer actually said — you edit it, then copy the approved text into Google or Facebook yourself. ReputeLift does not publish anything on your behalf. Automatic review sync and reply posting are on the roadmap with our desktop connector, and are not available today.
- Filter by platform, rating, or “needs response”
- AI draft references specifics from each review
- You keep the last word — the text only goes live when you paste it
Everything you need. Nothing you don't.
A short list, and every item on it is built. Nothing here is a screenshot of something we intend to ship.
How it works
Link your Google Business
Add your Google Business Profile to generate a direct “Leave a review” link, then route every customer straight to your Google review form.
Add your customers
Add customers manually or import from CSV. Send review requests via SMS or email after each visit.
Reply with AI assistance
Add the reviews you receive and get a personalised AI-drafted reply for each one. Edit it, then copy it into Google or Facebook — we do not post it for you.
Now people ask AI who to hire. Are you the answer?
The AI Visibility add-on measures whether ChatGPT, Perplexity, Gemini, and Google AI Overviews recommend your business for the questions your customers actually ask — tracks it over time, shows who gets cited instead, and gives you an evidence-backed plan to show up more. It also turns the reviews in your inbox into structured data the engines can cite.
- Visibility scorecard across all four answer engines
- Tracked queries sampled over time — trend, not a snapshot
- The directories & sources the engines trust where you're missing
- A prioritized action plan with the evidence behind each step
$199/mo (20 tracked queries, sampled weekly). Buy it on its own — no review-management plan needed — or attach it to any plan from Billing.
Built for the one-location local business
The owner who does great work and wants the reviews to prove it — without hiring an agency.
Single-location by design. If you run dozens of locations with a dedicated marketing team, a multi-location platform will fit you better — that's not who we built this for.
Simple, honest pricing
Month-to-month. No contracts. No hidden fees. No “talk to sales.”
Your plan includes the software, the setup guides and email support. Want us to set it up for you? That's done-for-you, quoted per project.
The rules — and what ReputeLift does about each
Review collection is regulated. This is what the rules ask of you and how the product behaves, so you can check it yourself rather than take our word for it. It is not legal advice, and you stay the responsible sender.
| The rule | What it asks | In ReputeLift |
|---|---|---|
| Google review policy — no gating | You may not screen customers by sentiment and ask only the happy ones. | There is no sentiment step to switch on. Everyone you select gets the same message and the same link. |
| FTC 16 CFR Part 465 | No fake reviews, no reviews bought with an incentive conditioned on being positive, no suppressing the bad ones. | No incentive field, no gating workflow, and no tooling anywhere in the product for hiding or removing a review you did not like. |
| TCPA — SMS | Consent before you text, and an opt-out that actually works. | Opt-out wording on every message. STOP, UNSUBSCRIBE, CANCEL, QUIT or END takes that number out, and START or YES puts it back. |
| CAN-SPAM — email | Honour unsubscribes and do-not-contact, everywhere. | One suppression predicate, checked when the request is created and checked again before it leaves. A suppressed contact is recorded as failed, never quietly sent. |
| Your data is yours | Be able to get it out, and be able to delete it. | Settings → Your data: download everything as one JSON file, or tick categories and delete them with the real row counts shown first. |
Frequently asked questions
Straight answers about how ReputeLift works and who is responsible for what.
What does ReputeLift actually do?+
ReputeLift asks your customers for reviews, on your behalf, without breaking the platforms' rules. You add or import your customers, send branded requests by SMS or email, and one tap takes them to your Google review page (Facebook too, on Pro). There is no gating and no sentiment filtering — everyone you select gets the same ask — and anyone who has opted out or is on your do-not-contact list is excluded automatically. Reviews you receive go into an inbox you keep yourself, where AI can draft the reply for you.
Does ReputeLift pull my reviews in from Google or Facebook?+
No, and the reason matters: our servers never reach into your Google or Facebook account at all. When you connect one we read your business location's name and then discard the login, so we hold no token that could touch your account later. Reviews are entered in the app rather than fetched from the platform — so your ratings dashboard reflects what you put in. Automatic sync is designed to run on your own computer instead of ours, through a small Martello Connector that keeps your logins on your machine and sends ReputeLift only the finished results; the receiving side of that is built and the Connector itself is not available to download yet, so treat sync as roadmap. Everything else — requests, consent handling, the AI drafter, AI Visibility — works today.
Can ReputeLift post my reply to Google for me?+
No — not from our servers, which hold no login for the platform and could not do it even if we wanted them to. ReputeLift writes the draft and stores it; putting it live is a copy and paste you do yourself on the platform. Nothing is ever published in your name without you. Doing that step from your own machine, through the Connector, is on the same roadmap as review sync.
Which review platforms does it work with?+
Google Business Profile on every plan, and Facebook/Meta on the Pro plan — your review link and QR code point customers at the right page for each. We are an independent tool and are not affiliated with, sponsored by, or endorsed by Google or Facebook/Meta.
Does it send SMS as well as email review requests?+
Yes — both. You can send review requests by email and by SMS text message. SMS goes out through Twilio and includes opt-out language on every message; email goes out through Brevo. You choose the channel per send, and customers who have opted out or are on your do-not-contact list are excluded automatically.
Who is the sender of the review requests — ReputeLift or me?+
You are. Messages go out on your behalf, from your business identity, at your direction. ReputeLift is the technology that transmits them. That means you are the responsible sender under laws like the TCPA (for SMS) and CAN-SPAM (for email), and you must have consent to contact each customer. We build the opt-out tooling in; you stay responsible for using it lawfully.
What is "review gating," and does ReputeLift do it?+
Review gating means selectively asking only happy customers to post public reviews while routing unhappy ones somewhere private. Google and other platforms prohibit it, and the FTC's rule on consumer reviews (16 CFR Part 465) has made it expensive. ReputeLift does not do it and has no feature that could: there is no sentiment step, no rating threshold, and no alternate path for an unhappy customer anywhere in the request flow — everyone you select gets the same message and the same link. That is a statement about what is built, not a promise about how you use it: how you configure and use the tool is your responsibility, and you remain responsible for complying with each platform's policies and FTC guidance. This is not legal advice.
Will ReputeLift guarantee me more or higher reviews?+
No. ReputeLift makes it easy to ask for reviews and respond to them, but the review platforms independently decide whether reviews are published, displayed, ranked, or removed, and they change their policies and algorithms over time. We do not promise any number, rating, ranking, or business outcome.
How does the AI response feature work?+
On the Pro plan, ReputeLift can draft a reply to a review that references specific details from it. The draft is a suggestion only — you edit it and then copy it onto the platform yourself; ReputeLift never publishes anything in your name. You stay responsible for the content you publish. Drafts are generated by our AI provider, Anthropic: we send it your business name and category, the tone you picked, and the review itself — the rating, the reviewer's name, and the review text. Anthropic processes it to write your draft and does not use it to train models.
What does the AI actually see, and who else gets my data?+
Three features use AI, and each one sends something different. AI draft responses send the review — rating, reviewer name, review text — to Anthropic. Smart Reply, if you turn it on, sends your customer's message, the recent thread, your business contact details, and an extract of your recent reviews (including reviewer names) to Anthropic so the reply is accurate rather than generic; we don't add your customer's phone number or email address to it. AI Visibility sends a question built from your category and city — no customer or reviewer data — to OpenAI, Perplexity, Google Gemini, and SerpAPI. Nothing is used to train anyone's models, and you can switch any of it off in Settings → AI Controls. Section 5A of our Privacy Policy spells all of this out.
What does it cost, and is there a free trial?+
Starter is $99/month (Google review link and QR code, review inbox, SMS and email requests) and Pro is $199/month (adds the Facebook review link, 1,000 review requests/mo, AI-drafted replies, advanced analytics, and a weekly digest). Both come with a 14-day free trial, no contract, and you can cancel anytime; there is no free plan after the trial. AI Visibility is $199/month and can be bought on its own, with or without a plan. Billing runs through Stripe.
How do my customers opt out of texts?+
Every SMS includes "Reply STOP to opt out." When a customer replies STOP (or UNSUBSCRIBE, CANCEL, QUIT, or END), ReputeLift marks that number as opted out and stops sending it messages; replying START or YES resubscribes, and HELP returns help info. You're also responsible for honoring opt-outs you receive through any other channel.
Is my data — and my customers' data — secure and private?+
Your business data and the customer contacts you upload are stored with encryption in transit, hashed credentials, and access controls, and are used only to operate the Service and send the messages you authorize. We don't sell personal information, and we don't use your customer lists for our own marketing. Payment details are handled by Stripe and never touch our servers. Operating the Service does mean handing specific data to specific vendors: Twilio for SMS, Brevo for email, Stripe for billing, and — only if you use an AI feature — Anthropic, and for AI Visibility, OpenAI, Perplexity, Google Gemini and SerpAPI. Our Privacy Policy names every one of them and says exactly what each receives.
Whose responsibility is consent for contacting customers?+
Yours. You must have a lawful basis and any required consent to contact each customer you upload, and to comply with the TCPA, CAN-SPAM, and other applicable laws for the messages you send. ReputeLift acts as your processor for that contact data and gives you the opt-out and suppression tools to help you comply.
Can I cancel anytime, and what happens to my data?+
Yes — cancel anytime from your account settings; cancellation takes effect at the end of your current billing period and there are no contracts. After termination we may delete your data after a reasonable period, so export anything you want to keep first. See the Terms of Service for details.
Still have questions?
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